Privacy Policy
Overview
This Privacy Policy describes how Smoovie ("we", "us" or "our") collects, uses, and discloses your Personal Information when you visit or make a purchase from smoovie.com.au (the “Site”).
Collecting personal information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
Device information
Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
Disclosure for a business purpose: shared with our hosting, analytics, advertising and error-reporting service providers.
Order information
Examples of Personal Information collected: name, billing address, shipping address, payment and transaction information, email address, phone number, and the smoothie packs or custom ingredients you choose. Payment card details are collected and processed by Stripe.
Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
Source of collection: collected from you.
Disclosure for a business purpose: shared with our payment provider, Stripe, and the service providers who help us prepare, deliver and manage your order.
Customer support information
Examples of Personal Information collected: name, billing address, shipping address, email address, phone number, and the messages or order details you send us.
Purpose of collection: to provide customer support.
Source of collection: collected from you.
Disclosure for a business purpose: shared with service providers who help us handle customer enquiries.
Minors
We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.
Sharing personal information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
We use Stripe to process payments and service providers to host our Site, manage orders, arrange delivery, provide customer support and understand Site usage.
We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Behavioural advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
We use Google Analytics to help us understand how our customers use the Site, and Meta Pixel to measure and support advertising.
We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
You can read more about how Google uses your Personal Information and opt out of Google Analytics or targeted advertising using the links below.
Using personal information
We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.
Lawful basis
Where the General Data Protection Regulation (“GDPR”) applies, we process your Personal Information on an applicable lawful basis, including your consent, performance of our contract with you, compliance with our legal obligations, or our legitimate interests where these do not override your fundamental rights and freedoms.
Retention
When you place an order through the Site, we retain your Personal Information for as long as it is needed to fulfil your order, provide our services and meet legal or record-keeping obligations. You can ask us to erase information we no longer need to keep. For more information, please see the “Your rights” section below.
Automatic decision-making
If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.
Our payment provider may use automated tools to detect and prevent fraud. Please contact us if you have a question about a payment or order decision.
Your rights
You can ask to access the Personal Information we hold about you, request that it be corrected or updated, or make a privacy complaint by contacting info@smoovie.com.au. We may need to verify your identity before handling your request.
Where the GDPR applies, if you are a resident of the European Economic Area (“EEA”), you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. To exercise these rights, please contact us using the details below.
Where the California Consumer Privacy Act (“CCPA”) applies, if you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the “Right to Know”), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. To exercise these rights or designate an authorised agent to submit a request on your behalf, please contact us using the details below.
Overseas processing
Some of our service providers may store or process Personal Information outside Australia. Where this happens, we take steps required by applicable privacy law to protect your information.
Cookies
A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.
We also use browser storage to keep track of items in your shopping cart and remember your choices. Cookies and similar tools are used for Site functions, analytics and advertising, including Google Analytics and Meta Pixel.
The length of time a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted.
You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to block, manage or filter cookies, see your browser’s help guide.
Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.
Do Not Track
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.
Changes
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
Contact
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at info@smoovie.com.au or through our contact page.
If you are not satisfied with our response to your complaint, you can contact the Office of the Australian Information Commissioner or your local data protection authority.